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White-Label DevOps for 15-Client Digital Agency

Ongoing retainer
2 engineers
Digital Agency
KubernetesDockerTerraformHelmArgoCD
15
Clients
4 min
Deploy Time
0%
Failure Rate
100%
Satisfaction
Agency DevOps Transformation
Metric
Before
After
Deploy Time
45 min manual
4 min auto 11x faster
Failure Rate
30%
0% -100%
Clients
15 (ad-hoc)
22 (standardized) +47%
Incidents
Frequent
0 in 12 months Zero
Agency whitelabel automated DevOps pipeline architectureAgency whitelabel automated DevOps pipeline architecture
Automated Multi-Tenant CI/CD Pipeline — 4-Minute Deploys

The Challenge

Digital agency managing 15 client projects with ad-hoc DevOps. Manual deployments took 45 minutes and failed 30% of the time. No standardization.

✗15 clients on different infrastructure setups
✗Manual deployments averaging 45 minutes each
✗30% deployment failure rate causing client complaints
✗No monitoring — issues discovered by client end-users

Our Solution

Built standardized multi-tenant Kubernetes platform with Helm chart library, ArgoCD GitOps, shared Prometheus/Grafana stack, and automated CI/CD per client.

Deployed shared EKS cluster with namespace-per-client isolation
Created Helm chart library with agency-standard configurations
Implemented ArgoCD for GitOps — every client gets automated deploys
Deployed shared Prometheus + Grafana with per-client dashboards
Built Slack integration for deployment notifications per client channel
Results & Impact

Agency expanded to 22 clients without adding DevOps headcount. White-label model became profit center.

Project Timeline

Month 1
Platform design, shared EKS cluster, Helm chart library
Month 2
Migrated first 5 clients to standardized platform
Month 3
ArgoCD GitOps, remaining 10 clients migrated
Ongoing
24/7 monitoring, monthly reviews, new client onboarding
MD

"CloudLink is our invisible DevOps team. 15 clients, zero incidents in 12 months."

Managing Director
Digital Agency

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